The book draws on a variety of evidence to show that generosity is not only good for society, but good for the individual. Throughout this inspiring book, pithy and interesting one page biographies appear of well-known givers and their motivations for helping others. These range from Johann Sebastian Bach, John D. Rockefeller, and Mother Theresa to Bill and Melinda Gates.

Center for Neuroeconomics Studies

Book: 
Date: 
March 19, 2010